Black Diamond Equipment News
One of the top brands in the outdoor industry is about to grow. Black Diamond is set to acquire Pieps on October 1st. They recently acquired POC and Gregory. In other Black Diamond Equipment news, some its best snow gear will be on sale up to 70% off on Thursday, Sept. 27th here.
Black Diamond to Acquire PIEPS GmbH
Black Diamond, Inc. has entered into a definitive agreement to acquire PIEPS Holding GmbH and its operating subsidiary, PIEPS GmbH (together “PIEPS”), a leading Austrian designer and marketer of avalanche beacons and snow safety products, from the SEIDEL Group, a family-owned group of companies focused on electronics manufacturing.
“Black Diamond’s acquisition of PIEPS reflects our ongoing strategy to assemble the best and brightest global companies that lead the charge in creating safer travel and backcountry adventure experiences,” said Peter Metcalf, president and CEO of Black Diamond. “Like Black Diamond Equipment, PIEPS is widely recognized among backcountry enthusiasts for its electronic innovation, premium quality, product reliability and practicality. This reputation has translated into their position as one of the global leaders in avalanche transceivers and has given PIEPS a leading market share in its core markets of Germany and Austria.”
“PIEPS will be run as a semi-autonomous, discrete but closely linked Black Diamond brand that we believe will benefit directly from our operational infrastructure that is similarly tailored to highly engineered, life-dependent products,” continued Metcalf. “We also expect to grow PIEPS’ sales in those markets and geographies covered by Black Diamond’s global distribution platform. PIEPS has historically generated higher gross margin than a typical hard goods company and we expect that to have a positive impact on our overall average gross margin. PIEPS intellectual property, specifically its avalanche technology—including their paradigm-changing Global Finder—supports Black Diamond’s continuing focus on developing our electronic technology and applications product portfolio. We believe that all of these factors make PIEPS an ideal acquisition for Black Diamond as we advance our strategy to become the world’s most respected outdoor equipment and lifestyle company.”
About Black Diamond, Inc.
Black Diamond, Inc. is a global leader in the design, manufacturing and marketing of innovative active outdoor performance products for climbing, mountaineering, backpacking, skiing, cycling and other outdoor recreation activities for a wide range of year-round use. The Company’s principal brands, Black Diamond®, Gregory™ and POC™, are iconic in the active outdoor industry and linked intrinsically with the modern history of these sports. Black Diamond is synonymous with performance, innovation, durability and safety that the outdoor and action sport communities rely on and embrace in their active lifestyle. Headquartered in Salt Lake City at the base of the Wasatch Mountains, the Company’s products are created and tested on some of the best alpine peaks, slopes, crags, roads and trails in the world. These close connections to the Black Diamond lifestyle enhance the authenticity of the Company’s brands, inspire product innovation and strengthen customer loyalty.
Select Black Diamond gear will be on Steep and Cheap on Thursday, Sept. 27th at up to 70% off in the Black Diamond Takeover! Check this Steep and Cheap deal tracker page from 11 a.m. – 2 p.m. MT for gear such as Black Diamond Ascension Nylon Custom STS Skins, Fritschi Diamir Freeride Pro Binding, Black Diamond Renegade Gloves, Black Diamond Prime Alpine Touring Boot, Black Diamond Drift Skis, Black Diamond Avalung’s, Black Diamond packs and Black Diamond poles, all at seriously sick prices.
If you happen to miss an item in the 20 minute, or so, flash sale of each item, set up a CleanSnipe Deal Alert for it at the Steep and Cheap History tool and you’ll get an email or text message if it comes through again. Set up a free CleanSnipe account (on the top left of the CleanSnipe homepage) so that you’re ready!
CleanSnipe has a great selection of Pieps gear such as avalanche transceivers, packs, probes and more at fabulous deals. Go get some.